Achieve Personal Fitness
About the client:
Achieve Personal Fitness is a fitness training and nutrition coaching practice owned and operated by Coach Catherine Andersen. Not only had I personally felt the soreness the next days after one of her workouts, I knew she needed help taking her business to the next level. She came to me in need of a complete rebranding in terms of processes, communications, and how to go to market. I helped her define her audiences, communication platforms, and ultimately implemented MindBody to streamline registration and retain client data for better results.
To take it a step further, and allow her to take back the reigns of her business, I created a three-month content strategy and plan for her to execute. This included how to efficiently create content and how to repurpose across all platforms (i.e. social media, digital communications, and blog posts).
Content Strategy & implementation